EcoLocalizer

Cambridge, Mass., is known for a lot of things—and now it can be known for going green, as well. Located at 1776 Mass. Ave. in Cambridge’s Porter Square, a year-old independent boutique specializing in eco-modern goods is garnering some attention.

The place is called Greenward. It’s popular. So popular that it made the Boston Magazine 2008 Best of Boston Home! list. Not bad for a new business in a major metropolitan area. The shop didn’t just make the cut to fill the token green business spot, either. It walks the walk.

It can be hard to find products with a conscience, and Greenward knows that. That’s part of the reason that they carry nearly anything you can conceive of that has gone green. If you need books, jewelry, bike accessories, stationery, homewares or magazines, Greenward’s got it. If you want clothes, notebooks, tables, candles or speakers…Greenward’s got it.

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Greenward not only carries eco-friendly products, they create an eco-friendly environment and shopping experience. The displays are all hand built using eco-responsible woods, the flooring is cork, overhead lighting is energy-efficient compact fluorescent bulbs, and the walls were painted using low-VOC paint. Many of the products they distribute are popular eco-friendly brands such as Pear Tree Studio, K Studio, and Pangea Organics, to name a few.

The upbeat atmosphere, the environmentally responsible materials, and the eco-friendly goods make this a must-see Boston area store for anyone looking to green up their life. It’s a great place to just find ideas about what and how you can be more mindful about the products you consume.

Images courtesy of Greenward.

Hours:
Monday - Saturday: 11am-6pm
Thursday: 11am-8pm
Sunday: 12pm-5pm

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